Marketing Supervisor at Keda Ghana Ceramics Company Limited
AccraJob Description
Keda Ghana Ceramics Company Limited is a leader in ceramics manufacturing, delivering world-class tiles to Ghana and West Africa. As part of the global Keda Group, we combine advanced technology and sustainable practices to create innovative, high-quality products. Join our dynamic team to grow your career, contribute to impactful projects, and help shape the future of Ghana’s manufacturing sector.
Job Summary
• The Marketing Supervisor is responsible for leading marketing execution, supervising field activities, planning promotions, and guiding marketing specialists.
• The ideal candidate must have deep market knowledge in the building & construction sector or mobile phones/electronics industry, with proven experience in leading campaigns and teams. This role will be in Weija.
Key Responsibilities
• Assist in developing annual marketing plans, product activation strategies, and brand positioning.
• Translate marketing strategies into actionable field activities.
• Lead and coach the marketing team, including marketing specialists and promoters.
• Monitor performance, assign tasks, and ensure timely delivery of marketing activities.
• Oversee BTL activations, retail promotions, exhibitions, and product launches.
• Coordinate cross-functional teams (sales, branding, logistics) for campaign execution.
• Ensure brand consistency across all marketing touchpoints.
• Conduct regular market research and competitor mapping.
• Provide insights about pricing, product movement, customer preferences, and industry shifts.
• Prepare strategic marketing analysis for management decision-making.
• Guide digital content planning, online campaigns, and customer engagement.
• Monitor digital advertising performance and help optimize brand channels.
• Manage external vendors, agencies, and supplies.
• Monitor and optimize marketing budgets, ensuring cost-effective execution.
• Submit weekly/monthly marketing reports and KPIs.
• Ensure proper documentation of campaigns, photos, and feedback.
Qualification Required & Experience
• Bachelor’s Degree in Marketing, Business, or a related field.
• 4–6 years’ experience in marketing, with at least 2 years supervisory experience.
• Prior experience in building materials or mobile phones/electronics is mandatory.
• Strong leadership, communication, and planning skills.
• Knowledge of retail marketing, product positioning, and consumer behavior.
• Ability to analyze data and provide actionable insights.
• Leadership & team coordination
• Strategic planning
• Market insight
• Analytical thinking
• Strong communication
• Creativity & innovation
What We Offer
• Competitive salary based on experience and qualifications.
• Opportunities for professional development and career advancement.
• A collaborative and inclusive work environment.
• The chance to work with a leading company driving industrial growth in Ghana.
Location: Accra
Closing Date: 10th January, 2026
HOW TO APPLY
Interested candidates should send their CV to:
keda-gh-hrrecruitment@twyfordtile.com with the subject line “Marketing Supervisor.”
At Keda Ghana Ceramics Company Limited, we are committed to creating an inclusive workplace while prioritizing roles that align with our operational needs.